A portfolio built like a floor plan
A fast, editorial website for a 22-year-old architecture practice.
- Client
- Lund & Fjord Arkitekter
- Year
- 2023
- Services
- Website, Art direction, Content design
The challenge
Twenty-two years of work lived in PDFs and a 2011 website. Competition teams could not find the right reference project in under an hour, and the studio's best work, public libraries and housing, was buried behind a slideshow.
The idea
We organised the archive by material, scale and city instead of by year. Every project opens with its plan, then the photography, then the people. The type is quiet, the grid is strict, and a filter bar lets a partner find every timber building under 5,000 m² in three taps.
Results
- 1.1 sLargest contentful paint on a mid-range phone over 4G
- +67%Qualified project enquiries compared with the previous year
- 4Public tenders won in the first twelve months
